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Web Marketing Strategies, Practices, and Standards
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A-Z Program Titles
Adding Dynamite to Dynamic Web Content
Best Project Management Practices in Web Content Management
Content Management Meets Facebook
Core Skills for Content Administrators
Cross-Media 1:1 Marketing: Providing Personalized Content to Drive Sales
Making 2.0 Work For You, Inside and Out
Marketing in a Connected World: The New Rules of Marketing
Maximizing the ROI from Online Marketing
More Than Just Another Pretty Face
Online Content Marketing is the Future of Media
Search to Sale: Marketing in a 2.0 World
Size Doesn’t Matter: How to Build and Maintain Huge CMS Projects
Tales from the Dark Side: Content Management Gone Bad
The CMS Myth: Why Web Content Management Projects Fail and What You Can Do About It
The Many-Armed Starfish: Today and Tomorrow in Social Media
The Next Content Wave: Hypersyndication
Understanding Web Content Management Products, Marketplace, and Trends
Upload, Tag, Share, Discuss: Content Management in the Age of User Participation
Will Your Next Web Platform Be Free?: A Guide to the Open Source Web Content Management Landscape
How Do You Grow Wiki Use?
Speaker: Stewart MaderTime: 11:15 AM - 12:15 PM Date: June 18
Track: Web Marketing Strategies, Practices, and Standards
There is no ‘right’ way to use a wiki. The fantastic thing about wikis, and the reason they have been so successful, is that they are built from the ground up by the people who use them. That way, the structure of a wiki, and how it is used, comes to mirror how the people using the wiki want to structure it, how they want to use it.
On Wikipatterns.com, a growing community is using the wiki to document the patterns of wiki use present in their own wikis. The site contains a toolbox of patterns and anti-patterns, and a guide to major stages of wiki adoption that explores patterns to apply at each stage. Applying these patterns can help coordinate peoples’ efforts and guide the growth of content on a wiki, and recognizing anti-patterns that might hinder growth - can give a wiki the greatest chance of success.
This workshop/presentation will give an overview of Wikipatterns.com, explore some patterns from the site, give practical guidelines on how to apply patterns to a new or existing wiki.
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