David Aponovich is a content management strategist at interactive agency ISITE Design in Cambridge, Mass., and is one of the bloggers responsible for the CMS MythBusters blog. David consults with clients around their website goals and how content management supports their strategy.

David’s background includes marketing web content management systems and online marketing, as well as web publishing and online technology/business journalism. Prior to joining ISITE in late 2006, David was Director of Marketing for web content management software vendor Ektron, where he created online and offline marketing strategies, grew market visibility and adoption and spoke to audiences on web content management tools and strategies. Earlier, David was a Senior Web Editor for Aberdeen
Group in Boston, MA, and Web Editor for online technology publisher Internet.com (JupiterMedia).

Joe Bachana began his career in the late 1980’s at The New York Times in its Production Technology Group. He furthered his career at the Associated Press as technical services manager for AP AdSend, the digital delivery system from advertisers to AP member newspapers. He went on to become senior Project Manager at I.M.A.G.E. Inc, then Senior Account Manager at Inacom, before founding DPCI in April, 1999.

A native of New York, Bachana is a graduate of both Brown (BA) and Columbia (GS) Universities and holds PMP certification from the Project Management Institute. Currently, he serves on the editorial board of Palgrave-Macmillan’s Journal for DAM, is a guest lecturer on Multi-Channel Publishing, Content Management and Digital Asset Management at the Rochester Institute of Technology, Henry Stewart Symposium, AIIM, and other industry conferences.

Darren Barefoot is a writer, marketer and technologist. He’s spent the last decade working for technology companies in Canada and Europe. He regularly speaks about marketing and Web 2.0, along with Julie Szabo, with whom he founded Northern Voice, Canada’s social media conference. Darren maintains a personal blog at DarrenBarefoot.com. If you want an unbiased description, you can always read the Wikipedia article about Darren.

Sonny Cohen is Director of Internet Marketing Strategy at Duo Consulting, He helps clients develop their online business and marketing strategy. Cohen implements and manages Pay-per-Click and Organic Search Engine Optimization campaigns. He offers consultation and implementation support for permission based email using ExactTarget, Duo’s preferred email service provider.

Since 2002 Sonny has provided strategic online marketing consultation using web analytics to help drive website and business performance. Sonny is a member of the Web Analytics Association, Search Engine Marketing Professionals Organization, the Legal Marketing Association and the Chicago Interactive Marketing Association.

Charles Cooper is Vice President of The Rockley Group, Inc. He has over 10 years’ experience in user experience, taxonomy, and workflow design. He has assisted companies like EFI and McDonald’s to analyze their current web sites, identify areas of improvement, design the user interface, design and conduct usability tests, develop a taxonomy and metadata, and design effective workflow.

Dick Costolo is Group Product Manager for AdSense at Google. Previously, Costolo served as CEO of FeedBurner, which was acquired in 2007 by Google.

Before Feedburner, Costolo cofounded and was CEO of Spyonit.com. Spyonit was sold to 724 Solutions in September 2000. Prior to Spyonit, Dick cofounded Burning Door Networked Media, a web design and development consulting company. Burning Door was acquired by Digital Knowledge Assets in October 1996. Prior to Burning Door, Dick was at Andersen Consulting for 8 years, where his roles included Senior Manager, Strategy, Application Products Group and Senior Manager, Application Infrastructure, Eagle Advanced Technology Group.

Google searches may also reveal Dick’s theater experience which includes, among others, numerous roles and performances with Chicago’s Annoyance Theater, television appearances in the UK, and several years of improv shows at international comedy festivals in Edinburgh, Montreal, and Australia.

Dick holds a Bachelor of Science degree in Computer Science from the University of Michigan.

Read Dick’s Blog

Jeff Cram co-founded ISITE Design in 1997 and currently heads up ISITE Design Boston as its Managing Director. Cram has played an integral role in establishing the agency as a national leader in web strategy, design and technology services. Cram has consulted for companies including Siemens, Xerox, Nike, Nintendo and WebTrends. He is a frequent speaker at national conferences on topics including web analytics, search engine marketing and website usability. Prior to ISITE Design, Cram worked for Nike as a web communications consultant and led web initiatives for WebTrends, the market leader in web analytics solutions. Cram resides in Cambridge, Massachusetts and holds a Bachelor of Arts degree in Communications from Linfield College.

John Eckman is a Practice Director at Optaros, an international consulting and systems integration firm that provides enterprises with online business solutions that leverage the next generation of internet technologies and approaches. He has over a decade of experience planning, designing, and building web applications for organizations ranging from small non-profit community organizations to the multinational corporations.

A member of Content Management Professionals, Eckman has worked with commercial content management system platforms from vendors Interwoven, Microsoft, Ektron and Vignette as well as open source frameworks including Alfresco, Drupal, Joomla!, and others.

Gian Fulgoni is Executive Chairman and Co-founder of comScore, Inc. (NASDAQ: SCOR), the global leader in measuring the digital world. Using its proprietary technology, comScore continuously measures the online activity of a global, opt-in database of 2 million Internet users and provides its clients with vital market intelligence that helps them maximize the return from their investments in digital marketing. Founded in 1999, comScore has grown rapidly to become one of the largest global market research firms.

Prior to co-founding comScore, Fulgoni served for 18 years as President & CEO of Information Resources (IRI), the innovative company that first harnessed the power of UPC scanner information to the benefit of the CPG industry. He joined IRI as a start-up and under his leadership the company’s revenues grew at an annual compound rate of 40% to levels in excess of $500 Million per year, while the company’s market value reached a peak of $1.5 billion. In 1996, IRI was recognized by Advertising Age as the largest U.S. market research firm.

Fulgoni has long been involved in the growth of successful information technology companies.  He served as a member of the boards of Platinum Technology, U.S. Robotics and yesMail.com, which were subsequently acquired by Computer Associates, 3Com and CMGI in transactions valued, in total, at US$12.7 billion.

In 1991 and again in 2004, Fulgoni was named Illinois Entrepreneur of the Year—the only person to have been twice awarded this honor.

Educated in the U.K., Fulgoni holds a B.Sc. degree in Physics and an M.A. in Marketing

Jarrod Gingras is a Research Analyst covering Web Content Management Systems, Enterprise Search, Enterprise Content Management, and related content technologies. In addition, Jarrod has worked as a consultant, developing user-focused content management strategies and solutions.

Seth Gottlieb is the founder and principal of Content Here, an analyst firm and consultancy specializing in content technologies. With 15 years of experience in software and professional services, Seth has helped businesses large and small improve the efficiency and effectiveness of their content management and publishing processes. He has held leadership positions at several companies where he has deployed systems using a variety of content management technologies, and developed prototypes in many more.

He is a regular contributor to CMS Watch and is the author of Open Source Web Content Management in Java and other articles and reports that have received critical acclaim. Considered a leading authority on the open source content management marketplace, Seth has presented at international conferences including the Gilbane Conferences on Content Technologies, Content Management Forum, Enterprise 2.0, and KM World and Intranets. Seth served on the 2005/2006 Board of Directors of Content Management Professionals, a membership organization for content management practitioners.

John Kreisa has been working in high tech for over 17 years and is now leading product marketing at Mark Logic. He is responsible for all aspects of product marketing for MarkLogic Server. Prior to Mark Logic he spent more than 6 years with Business Objects. There he lead the corporate demo team and had product marketing responsibilities for several products including Web Intelligence, and the performance management products. Kreisa holds a bachelor’s degree in computer science from the University of Texas.

As Director of Customer and Partner Program Development for Clickability, Rob Lamb is responsible for developing initiatives to extend the value of the company’s content management software-as-a-service. Rob works with sales, marketing and engineering teams inside and outside Clickability to forge partnerships that maximize the value of digital assets. Before joining Clickability, Rob held several management positions at Salesforce.com. He helped create and implement the Customer Success Program as well as the AppExchange partner program, which catalyzed a community of more than 250 integrated partner relationships delivering in excess of 500 solutions.

As a Senior Analyst at JupiterResearch, John Lovett produces research on website technologies and operations. His focus areas include web analytics, site search technologies, web content management, online commerce platforms, multivariate testing and optimization technologies.

Prior to joining JupiterResearch, John Lovett was the lead Analyst for the Aberdeen Group directing their Online Customer Experience practice. His research increased visibility of web capabilities offered by the vendor community and educated businesses deploying web sites to action. Earlier in his analyst career, Lovett was a Senior Analyst with Gomez Advisors, where he helped companies develop online strategy and execute on their web operations. He is a regular contributor to the eCommerce Times and his research has been cited in Entrepreneur Magazine, MSNBC, B2B Magazine, Internet Retailer and other media outlets.

Stewart Mader works with business, academic, and non-profit organizations to grow vibrant collaborative communities. He is Wiki Evangelist for Atlassian, publishes Blog on Wiki Patterns, and founded Wikipatterns.com. He is the author of two books: Wikipatterns: a practical guide to improving productivity and collaboration in your organization, which is being published by Wiley in early 2008, and Using Wiki in Education, an online book on how the wiki is transforming education and research.

James Michelson is a principal at JFM Concepts, an honor graduate of the George Washington University and a former Naval Officer with more than 15 years executive marketing and sales experience. Upon leaving active duty he earned a Masters degree in Business Administration from the Jacksonville University. James has held key sales positions for both Fortune 15 and small firms in a variety of verticals including technology, industrial, retail, and finance.

His extensive experience in developing sales and marketing campaigns for companies both with and without direct sales forces has produced explosive and profitable growth. James specializes in creating programs that improve response rates, serve variable data content, and drive sales. He is also an adjunct professor of business, teaching students how to create world class marketing and sales campaigns in both theoretical and practical ways.

Jerome Nadel, Chief Experience Officer, is a fundamental component of the Human Factors International executive team. He passionately believes that user experience design and strategy are a fundamental mandate for successful organizations.  His team collaborates with industry leading clients and cutting-edge startups worldwide. He presents internationally on user-centered and user experience design. 

Jerome’s professional career began at IBM’s corporate Human Factors Lab, in Charlotte, NC. Following that he held multiple job titles at Unisys, including Program Manager and Co-manager of the Corporate Human Factors group. As Worldwide Vice President of Marketing for a multi-national technology start-up, he supported an acquisition by another international technology leader, Gemplus, where he also served as Vice President of Marketing – driving technology partnerships and promoting usability of mobile data services.

Nadel’s foundations in human factors and usability combined with international experience as a business strategist uniquely position him as a leading expert on strategic usability and user experience.

Joe Pulizzi is founder and chief content officer for Junta42, a content marketing/custom publishing community search engine. Junta42, which launched in 2007, offers a “digg-like” service for marketers, publishers and association professionals who are responsible for content marketing initiatives.

Joe is also president for Z Squared Media, LLC, a content marketing consulting firm for marketers and publishers. Z Squared Media works with clients to create better content, that ultimately helps generate new and lasting revenue streams.

Previously, Joe was vice president of custom media for Penton Media, Inc., the largest independent business-to-business publisher in North America. From 2000 to 2007, Joe worked to develop Penton Custom Media into one of the leaders in b2b custom publishing, developing custom communication programs for top-level b2b brands in a number of vertical industries; including the Chicago Mercantile Exchange, Rockwell Automation, Federal Signal and the American Red Cross. Also during that time, Joe served as editor and publisher of B2B Marketing Trends and publisher of Fire Protection Engineering magazine, as well as managing Penton’s reprints, content syndication and database publishing operations.

In addition to Joe serving as a member of the Custom Publishing Council, he recently served two terms as chairperson of American Business Media’s Custom Media Committee. Pulizzi, voted a Northeast Ohio’s “Top Mover & Shaker under 35” by the Cleveland Professional 20/30 club, is co-author of the book Get Content - Get Customers.

A former public speaking instructor at Penn State University, Joe speaks around North America about the growing importance and influence corporate content has on business decision makers.

Robert Rose is Vice President, Marketing & Product Strategy, for CrownPeak - a software-as-a-service providing website management solutions for hundreds of global organizations. CrownPeak’s 360° Site Management gives website managers complete control over the critical functions involved in delivering a successful site.

Robert has provided strategic marketing and technology related consulting since 1994. Prior to joining CrownPeak, Robert served as Vice President, Strategic Planning for Ignited Minds, an agency specializing in strategic consulting and design. Before that, he was with USWebCKS, serving as the Executive Director, Entertainment & Media Practice. There, he worked on strategic internet initiatives for clients such as Sony, Nickelodeon, NBC and Paramount. He served on the Board of the Software and Information Industry Association in the Software Division from 2003 to 2006, and was one of the founding members of the Executive Council on Software-as-a-Service. Robert is a frequent speaker at events, specializing in applying strategy to the practice of online marketing and web site management and is also a regular contributor to online marketing magazines such as iMedia Connection.

A seasoned systems engineer and software development manager, Fred Salchli brings to duo over 16 years of experience in the design, implementation, and management of information technology solutions. Fred has designed and created applications for a range of specialized needs in the public and private sectors and has experience in application architecture, data modeling, database design, implementation and tuning, programming, networking and managing computer operations.

Fred holds a B.A. in Biology with Honors from Skidmore College and an M.S. in Neurobiology and Physiology from Northwestern University where he was on a University Fellowship and completed PhD work in the study of sleep and circadian rhythms. He is currently pursuing a Master of Science in Information Technology in a joint program at Northwestern University’s McCormick School of Engineering and Applied Science and the Kellogg School of Management. He is a member of the Web Analytics Association and CMPros.

Michael Silverman, founder and chief executive officer of Duo Consulting, has over 20 years experience as an entrepreneur, executive, and innovator.

Michael began his career in 1982 when he founded PinDot Products, a manufacturer of products for people with disabilities. An early and enthusiastic adopter of new technologies, Michael championed computer-aided design and manufacturing in the development of the company’s products. Over the next decade the company secured multiple patents and won numerous awards for its unique products and processes. In 1995 Michael sold PinDot to Invacare Corporation, the leading international manufacturer of medical equipment.

Michael stayed with Invacare until 1997 when he created his first Internet business, and in 1999 founded what would become Duo Consulting. Initially Duo focused on helping entrepreneurs with the creation of new Internet-based businesses. When the market changed in early 2000 Michael successfully transformed the company into the professional consultancy it remains today.

Michael has an MBA from Northwestern University’s Kellogg Graduate School of Management, and a BA in Physiology from Southern Illinois University.

With a passion for technology and innovation, Adrian Sutton has lead the design and development of tools to enhance the productivity of content authors. His focus on developing high quality products and using the best available technology has helped ensure the best possible experience and maximise user adoption. Adrian holds a B IT with Advanced Studies in computer science and artificial intelligence from Griffith University.

Tim has done a lot of work to extend content management systems and solve real-world problems encountered in the myriad projects handled by Duo. Jim, along with the company CIO, has been working as a technology leader for multiple Serena Collage projects at Duo Consulting; training other developers, designers and project managers.

Graham Tillotson is an solution architect with expertise in content management and collaboration solutions. Trained as a consultant specializing in information management and analysis, Graham has applied client, project, and process management expertise to engagements in document/content management, data warehousing, web site traffic analysis, and application development. He has built out and managed numerous departments for software companies to support solution development and deployment. Clients have included Miller Brewing Company, McDonald’s, ABN AMRO, Morgan Stanley, and StorageTek. Graham holds a master’s degree in Rhetoric and Technical Writing from Northern Illinois University and a bachelor’s degree in English and Pre-Med from the University of Illinois at Urbana-Champaign. He teaches information modeling courses on a regular basis and has spoken at conferences in both the United States and Europe.

Piero Tintori is founder and CEO of TERMINALFOUR, a leading provider of enterprise web content management software.  With a degree in Computer Applications from Dublin City University who specializes in content management projects for medium to large public and commercial bodies.

Piero founded the company in 1996 and has deployed CMS solutions in the US, Europe and the Middle East. Since then, he has led TERMINALFOUR to achieve a market leading position through deploying successful Content Management projects for many hundreds of organizations. Piero’s successful ten years in content management is reflected in TERMINALFOUR’s listing in the Deloitte Technology Fast 50 for the past six consecutive years.

Ken Walters has more than 12 years of interactive design, development and project management experience. He is the Director of Interaction Design with Duo Consulting where he leads information architecture, visual design, interaction design, and front-end development for web content management solutions.

Ken’s focus is on using web standards to improve the user experience and promote usability and accessibility. His work has been featured in Communication Arts, Graphic Design:USA, Graphis and Forbes.com’s Best of the Web.

Lisa Welchman has been working with Web content management technologies since 1996 when she advised Microsoft after their purchase of Vermeer Technologies’ FrontPage. In 1997, she began an engagement at Cisco Systems which culminated in 1999 with the design of the company’s first large-scale web content management system. Lisa founded Welchman Consulting in 1999. Welchman Consulting clients include: The World Bank, The US Food and Drug Administration, USA.gov, and the Radcliffe Institute for Advanced Study, Harvard University.

Lisa is a sought after speaker for national and international content management conferences and symposiums and recognized thought leader in the area of information governance. Prior to her work with web content management, Lisa was a ratings analyst and coordinating producer for King World Productions. She holds a degree in Philosophy from the University of North Carolina and was a Philosophy Fellow at Columbia University.

Tim Yager got into the web in 1998 to find out how “web pages” were being built. Soon after, he taught himself ColdFusion and began doing freelance work. Tim joined Duo Consulting in September of 2006 and has been heavily involved in multiple Serena Collage CMS projects on a day-to-day basis, with tasks ranging from data import, project process approach, and re-factoring existing methods to make them more efficient and robust.

Along with his peers at Duo Consulting, Tim has done a lot of work to extend Serena Collage and solve real-world problems encountered in the myriad Collage projects handled by Duo.