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Robert Rose, CrownPeak

Presentation: Can Web 2.0 Ruin Your Online Marketing: From Ajax To Wikis - Make Sure Your Online Marketing Strategy Doesn't End Up A Dot Bomb

image Robert Rose is Vice President, Marketing & Product Strategy, for CrownPeak - a software-as-a-service providing website management solutions for hundreds of global organizations. CrownPeak’s 360° Site Management gives website managers complete control over the critical functions involved in delivering a successful site.

Robert has provided strategic marketing and technology related consulting since 1994. Prior to joining CrownPeak, Robert served as Vice President, Strategic Planning for Ignited Minds, an agency specializing in strategic consulting and design. Before that, he was with USWebCKS, serving as the Executive Director, Entertainment & Media Practice. There, he worked on strategic internet initiatives for clients such as Sony, Nickelodeon, NBC and Paramount. He served on the Board of the Software and Information Industry Association in the Software Division from 2003 to 2006, and was one of the founding members of the Executive Council on Software-as-a-Service. Robert is a frequent speaker at events, specializing in applying strategy to the practice of online marketing and web site management and is also a regular contributor to online marketing magazines such as iMedia Connection.